21st Century Tactics: Small Business Marketing by glyn williams
Amazon's Newest Book on Small Business Development Strategies...
"Full of useful small business strategies; this is a great resource for the small business owner. One of the most concise and useful business books I have read. Full of small business ideas" - Martin H - Scotland
A New Way of Thinking...
Over the last few years the world of business has changed. The proliferation of the internet as a marketing channel and an influx of new business start up's all looking to develop their small business into a larger one. This has resulted in much more competition and requires the small business owner to be keener, sharper, cuter and faster than ever before in history.
Many existing businesses are failing to expand their approach in light of these challenges. What is often common sense to the new small business owner of today can appear alien to established companies.
Both new business owners and established ones must step up to the plate and take new approaches with their business strategy and their marketing prowess when looking at business development.
This book covers 15 approaches that will add value to both new business owners and those that have been established for many years.
What's Inside The Book?
Within these pages you will discover:
How to create a business plan on two pages of A4
Uncover the #1 key to success in business
Find out how to tap into your personal gold mine
How to make more money without new customers
The right way to construct a special offer
How to recognise and avoid self sabotage
The magic of 'Price Bracketing' & 'Premium Pricing'
How to construct passive income streams from any business
Why you should be working with your competition instead of against them
And much more...
Who Should Read This?
This book will benefit:
Established small business owners
New start up business owners
Those looking for new small business ideas
People looking to understand small business marketing
small business development executives
Entrepreneurs looking for small business strategy advice
Anyone involved in Small Business Management
About The Author
A serial entrepreneur, Glyn Williams has operated and worked within two radio stations, sold home improvements and utilities door to door ran a mail order business, been a manufacturing engineer, a database technician, a communications manager, a management consultant and has worked at both ends of the business spectrum.
In self-employment he has been a one man income generator and in corporate business has operated within the top levels of a global corporation. His knowledge of sales and marketing techniques are reknowned and he is a respected source of information for many small business owners
"Some fresh approaches here delivered in Glyn's usual style. There are systematic actions to take and good solid advice. I particularly liked the section on 'self sabotage' and the examples given. Often as we are entrenched in our business we forget to look from another viewpoint and that was really helpful to me"
James P - London
About The Author...
Glyn Williams was born in Derbyshire UK in 1963. His father, brother and late grandfather were all entrepreneurs and businessmen. For over 20 years worked in sales and marketing and as a radio personality until in 2012 he contracted 'High Grade Dysphonia', the closest you can get to vocal cancer. Laser surgery of the vocal chords followed which solved the problem but left him without his most basic sales tool in full working order.
Life with a diminished voice forced him to look at a new career that was not dependent on the use of the spoken word. In a change of career he became a writer in 2013 and decided to share his knowledge of sales and marketing through books. He has also been a highly respected foreign exchange currency speculator for 12 years.
He continues to live in Derbyshire England with his wife Daphne.
Other Books By glyn williams
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